How CSAA Pulled Off the Ultimate 'Rickroll' - WSJ
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The insurance carrier’s latest campaign captured new audiences and increased sales—with the help of a 1980s icon and an enduring social media prank
CSAA Insurance Group ad campaign featuring Rick Astley goes viral across America
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How CSAA Pulled Off the Ultimate 'Rickroll' - WSJ
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I Rick Rolled The Entire Super Bowl
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